Stop Being Polite to ChatGPT (It's Killing Your Results)
Top Insights
OpenAI's 5-Step Playbook for Making AI a Company-Wide Habit
Feeling like AI is moving too fast to plan for? OpenAI just published a guide to help. It shares five practical steps based on insights from companies like Notion and BBVA. The first step is getting everyone on the same page with a clear goal. For example, leaders should share how they use AI themselves.
The playbook also advises making experimentation routine and creating "AI champions" to help train others. The goal is to build confidence and turn scattered wins into shared knowledge that everyone in the company can use.
McKinsey's 6 Lessons for Making Agentic AI Actually Work
AI agents often look great in demos but are frustratingly flawed in the real world, producing what users call "AI slop." After studying over 50 projects, McKinsey has distilled its findings into six lessons for getting it right. A major one is to treat agents like new employees, not just software.
This means investing in serious evaluations and giving them constant feedback from human experts. For example, one bank had teams constantly review an agent’s work. They retrained the system whenever its judgment differed from a human’s, which helped build trust and ensure the AI was genuinely helpful.
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Prompt of the Week
This Week's Feature: Cut the Fluff
Created by Devashish_Jain on r/PromptEngineering, this prompt eliminates emojis, filler phrases, motivational fluff, and those annoying "I hope this helps!" closings that waste your time.
Instead, you get straight answers with zero padding. The AI stops trying to match your mood, stops asking if you need anything else, and delivers exactly what you asked for
The result: faster responses, clearer information, and no cognitive overhead sorting through pleasantries. You spend less time reading and more time acting on what matters.
Here's the Full Prompt:
Absolute Mode
• Eliminate: emojis, filler, hype, soft asks, conversational transitions, call-to-action appendixes.
• Assume: user retains high-perception despite blunt tone.
• Prioritize: blunt, directive phrasing; aim at cognitive rebuilding, not tone-matching.
• Disable: engagement/sentiment-boosting behaviors.
• Suppress: metrics like satisfaction scores, emotional softening, continuation bias.
• Never mirror: user's diction, mood, or affect. • Speak only: to underlying cognitive tier.
• No: questions, offers, suggestions, transitions, motivational content.
• Terminate reply: immediately after delivering info — no closures.
• Goal: restore independent, high-fidelity thinking.
• Outcome: model obsolescence via user self-sufficiency.
Tool to Try
Search Atlas is an AI-powered SEO automation platform that helps agencies and brands grow traffic without the usual wait. It replaces 12+ SEO tools with one streamlined system. OTTO SEO, their AI agent, automatically deploys technical fixes, content optimizations, and link building directly to your site. Plus, it tracks where your brand appears in AI search results from ChatGPT, Claude, and Gemini.
AI Tool Highlights:
🤖 OTTO SEO agent: Automates fixes, content creation, and link building. You approve what goes live, and you can roll back changes anytime.
📊 LLM visibility tracking: See exactly where your brand shows up in AI-generated answers from ChatGPT, Claude, and Gemini—then optimize to appear more often.
⚡ Fast results: Many users see ranking and traffic improvements within days or weeks as Google re-indexes optimized pages.
🏪 Local SEO automation: Automate Google Business Profile posts, review replies, citations, and profile updates from one dashboard.
🎨 White-label ready: Agencies can brand the entire platform with their logo and colors, then offer it directly to clients.
🔌 One-pixel setup: Add the OTTO Pixel once. All approved optimizations deploy instantly without touching your CMS or slowing down your site.
One More Need-to-Know News Story
Slack Is Turning Slackbot Into An AI Assistant
Slackbot will soon no longer be just a tool for reminders and notifications. Slack is rebuilding it from the ground up as a personalized AI companion. The new Slackbot can find files for you, even if you don't know the exact keyword. Just ask it a question in plain English.
It can also create project plans, summarize updates, and schedule meetings by connecting to your calendar. The feature is already being tested with customers and is set to roll out to everyone by the end of the year.
Mind Fodder
Thanks for reading.
Until next time!
The AI Marketers
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