Monday Memo
The 'Boomerang Loop'...removing yourself as the bottleneck to AI...and 3 'dead’ advertising mediums showing signs of life.
GPT Images 2.0 = Complete Agency-Grade Branding
A $15K agency brand identity system in minutes. Upload your logo, paste one ChatGPT prompt, get a full brand universe.
Need to Know News - May 7th, 2026
Bain's AI shoppers match 90% of real research, OpenAI's voice models translate 70 languages live, and AI hasn't crushed artist wages.
Monday Memo
The "Blank Slate" AI error...the advantage of NOT working hard...and the fatal errors that destroyed LIV Golf.
New ChatGPT & Claude Break Your Prompts
New prompt guides from OpenAI and Anthropic show your current prompts probably produce worse output than they did a month ago.
Need to Know News - April 30th, 2026
Meta lets you run ads from any AI tool, no code. Google's AI Max takes plain-English orders. Snap puts brand agents inside Chat.
Monday Memo
The body leans toward "buy" or "bail" before the mind even names what's on the screen.
Hormozi: How to Win with AI in 2026 (Not Prompts)
Hormozi's thesis on winning with AI in 2026: forget cleverer prompts. The real edge is context systems built around Claude Cowork.
Need to Know News - April 25th, 2026
OpenAI launches GPT-5.5, Google satellite AI enters ads, and Elon says Grok’s coding agent ships next week.
Monday Memo
Stop treating AI like your personal vending machine...go with the anecdote over data...how the casino always wins by picking WHO gets to play.