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Latest
Dec
08
Monday Memo
The customer is NOT always right...thinking of LLMs as simulators...and innovative dual-purpose concepts.
3 min read
Dec
06
Need to Know News - December 6th, 2025
Peloton's viral ChatGPT moment hints at AI recommendations' future, Jeep's AI animals won praise, and Amazon's Rufus chatbot doubled Black Friday purchases.
5 min read
Dec
05
Nano Banana Tutorial: Product Photos, UGC, and Ads
Learn how to use Google's Nano Banana Pro to create photorealistic product photos, UGC, and ads from a single image in this marketing tutorial.
6 min read
Dec
01
Monday Memo
Avoidance is a lie...the real magic of AI in marketing...and the oldest marketing principles in history.
4 min read
Nov
30
Need to Know News - November 30th, 2025
Black Friday AI traffic jumped 805% as shoppers used chatbots to dodge crowds. Perplexity's AI remembers past suggestions. Brands spend $3K monthly targeting AI scrapers.
5 min read
Nov
29
New Model, New Rules: Gemini 3 Edition
Gemini 3 requires different prompting: place instructions at the end, demand work-showing, and use clear structure. New guide reveals what works.
5 min read
Nov
24
Monday Memo
Never beg for the sale...bottom up AI sales training...and who's actually innovating Black Friday sales in 2025?
3 min read
Nov
21
Need to Know News - November 21st, 2025
Nano Banana writes text into photos...Ford shifts to AI-focused Q&A...Brands pour $37B into creators yet fear AI's effect.
5 min read
Nov
20
Why Your Landing Page Needs to 'Speak AI' (ASAP)
Kevin White reveals AI bots drive 10-20% of traffic now, heading to 50-90%. Your site's design confuses them—optimize or lose high-intent visitors.
5 min read
Nov
17
Monday Memo
Turn “Anxiety Cost” Into a Conversion Lever...a common AI blindspot...and the marketing secrets of the girl scouts cookie empire.