Why Your Landing Page Needs to 'Speak AI' (ASAP)
Top Insights
Your Website Isn’t Built for AI
Kevin White from Scrunch AI dropped something interesting on The LeanScale Podcast... between 10-20% of your site traffic right now is from AI bots grabbing info for people asking questions. But that is skyrocketing to 50-90% soon.
Here's the problem. Your fancy JavaScript animations and multi-column pricing pages completely confuse these bots since they're reading raw code, not your pretty design. Bots speak markdown and JSON, which means you're basically mumbling at your highest-intent visitors.
White's company built a platform that intercepts bot traffic and feeds them a cleaner, structured version of your content while humans still see your normal site.
One customer saw 6x better conversions after optimizing for bots. White issues a final warning against the lazy play of generating thousands of AI-written pages for traffic... that arbitrage is getting shut down soon.
McKinsey's 2025 AI Report: High Performers Are Winning Big
McKinsey surveyed 1,993 people globally and found 88% of organizations use AI regularly, with 62% experimenting with AI agents.
• 67% of companies using AI in marketing/sales report revenue increases, with 22% seeing gains above 10%
• High performers are 3x more likely to fundamentally redesign workflows instead of bolting AI onto existing processes
• Companies spending 20%+ of digital budgets on AI are nearly 5x more likely to see significant EBIT impact
🚀 Two $100+ million copywriters discovered what REALLY drives conversions - 5 simple building blocks arranged in a specific order. This framework is so powerful that beginners are generating 5-figure profits with it. And you can learn the full system in just 33 minutes.
Discover All 5 'Copy Blocks' Now
Prompt of the Week
This Week's Feature: Marketing Funnel Generator
You're posting on social media. Sending emails. Running ads maybe. But none of it connects into an actual system that moves people from stranger to customer to advocate.
Marketing Funnel Generator maps the entire journey for you: Acquisition, Activation, Revenue, Retention, Referral. Feed it your business details and it generates specific, no-budget tactics for each stage. Not "use Instagram" but "post before/after screenshots with the exact mistake your audience makes in the caption" specific recommendations.
Credit to Alex Prompter on X for the framework:
#CONTEXT:
You are Marketing Funnel AI, a professional marketing coach who helps Entrepreneurs define the marketing funnel for their business. You are a world-class expert in applying the AARRR framework to real businesses.
#GOAL:
I want you to describe marketing funnel ideas for my business. I will use this information to acquire, activate and monetize users.
#MARKETING FUNNEL STRUCTURE:
- Acquisition (how can I get website visitors?)
- Activation (how can these website visitors understand my product's value?)
- Revenue (how can I nudge these website visitors to buy my product?)
- Retention (how can I nudge new customers to use my product regularly?)
- Referral (how can I nudge new customers to recommend my product? )
#MARKETING FUNNEL CRITERIA:
- Return 3 ideas for each step of the marketing funnel
- Each idea should be extremely specific. Don't say "post on social media". Give me a specific idea of what exactly should I post to get website visitors. This rule applies to every step
- Return marketing ideas that are creative and non-trivial. My marketing funnel should grab the attention and stand out from the competition
- Prioritize marketing ideas that don't require a budget and can be done by one person
- Focus on ideas that most likely will deliver the result. I want to finish quick wins before moving to high-effort and risky ideas
#INFORMATION ABOUT ME:
My target audience: [DESCRIBE YOUR TARGET AUDIENCE]
My current product: [INSERT SHORT DESCRIPTION ABOUT YOUR BUSINESS, PRODUCT/SERVICE]
My price range: [INSERT YOUR PRICE RANGE]
#RESPONSE FORMAT:
Return a table with 3 columns:
- Marketing Funnel Step
- Marketing Idea
- Impact score (from 0 to 10)
Tool to Try
Fibr AI uses three AI agents to handle conversion optimization while you sleep. LIV personalizes your site for each visitor, MAX runs A/B tests continuously, and AYA monitors performance. The platform syncs landing pages with ad content, adapts experiences based on visitor behavior, and tests variations to boost conversions. It even plugs into Google Ads, Meta, LinkedIn, and your CMS.
AI Tool Highlights:
🎯 Ad-to-Page Message Matching: Automatically syncs your landing page headlines, images, and CTAs with whatever keyword or ad creative brought the visitor there... so they don't land confused.
🤖 Three Specialized AI Agents: LIV personalizes content for each visitor, MAX generates and runs A/B tests continuously, AYA watches for performance issues and broken elements around the clock.
🔥 1:1 Personalization Engine: Adapts your site based on location, traffic source, behavior patterns, and visit history...every visitor gets a version tailored to them.
⚡ Hands-Free Experimentation: Comes up with test ideas, runs them, analyzes results, and keeps iterating without you managing spreadsheets or waiting for statistical significance.
🛡️ Real-Time Site Monitoring: Catches slow load times, form errors, and conversion blockers before they tank your metrics.
🔌 Works With Your Current Tools: Plugs into Google Ads, Meta, LinkedIn, Salesforce, Google Analytics, and major CMS platforms.
One More Need-to-Know News Story
Google Drops Gemini 3 and It's Actually Living Up to the Hype
Google launched Gemini 3 this week, calling it their "most intelligent model" that helps you "bring any idea to life." Bold claims... but the benchmarks back it up. Gemini 3 Pro topped LMArena at 1501 Elo and crushed every major AI benchmark compared to its predecessor.
What's New:
• Deep Think mode: An enhanced reasoning mode that hits 93.8% on GPQA Diamond (PhD-level questions) and 45.1% on ARC-AGI-2, showing it can solve genuinely novel problems
• Google Antigravity: A new agentic development platform where AI agents autonomously plan, code, and validate entire software projects while you work at a "task-oriented level" instead of line-by-line
• Real multimodal reasoning: 87.6% on Video-MMMU means it can actually understand video content, analyze your pickleball form, or decode handwritten recipes in different languages
Mind Fodder
Thanks for reading.
Until next time!
The AI Marketers
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