Marketers: Are You Ready to Sell to Machines?
Top Insights
Aaron Levie: AI Will Create More Work—Not Take It Away
Box CEO Aaron Levie says fears about AI killing jobs are overblown. On the All-In Podcast, he claimed 90% of AI’s value will come from work we don’t do today. “Most conversations with customers are about tasks they’ve never had time or budget for,” like reviewing contracts or running global campaigns.
He pushed back on the “AI will replace us” mindset, saying it’s not a fixed pie. “I don’t like the word replace,” he said. Instead, AI will let teams do more of the things they’ve always put off.
Wondercraft Report: AI Is Now the Backbone of Content Creation
Wondercraft’s 2025 report shows 80% of creators now use AI—40% use it end-to-end. Most start in ChatGPT, then move to tools like VEED, Canva, and ElevenLabs. HR and L&D teams use it to turn policies into training videos. Marketers use it to spin out localized ads at scale.
Educators build voice-narrated lessons in minutes. And while you’d expect Gen Z to lead, they’re actually slower to adopt—many still stick to free tools or use AI only for brainstorming. The people going all-in? Professionals who need speed, reach, and control without adding headcount.
REVEALED: 5 "Copy Blocks" Behind Every Million-Dollar Campaign
Two $100+ million copywriters discovered what REALLY drives conversions—5 simple building blocks arranged in a specific order. This framework is so powerful that beginners are generating 5-figure profits with it. And you can learn the full system in just 33 minutes.
Discover All 5 'Copy Blocks' Now
Prompt of the Week
This Week's Feature: Why the Hell Now?
Prospects browse, nod, and promise to “think about it”—then disappear.The Why the Hell Now? prompt ends that drift. You feed it a quick snapshot of your offer and audience...and it churns out five punchy, time-stamped reasons to act today.
Each tied to seasonal deadlines, headline-worthy shifts, or life-stage windows that slam shut fast. Drop these urgency sparks into your emails, pages, and CTAs, and watch hesitation flip into “I need this now.”
Here's the full prompt:
##Your Task##
Craft undeniable urgency that answers, “Why should the prospect buy THIS offer RIGHT NOW?
## Core Context ##
• Product / Offer: [INSERT YOURS]
• Target Audience: [INSERT YOURS]
• Price & Guarantee: [INSERT YOURS]
• Primary Benefits: [INSERT YOURS]
##Time-Sensitive Angles to Uncover## (bullet answers; be blunt)
• Seasonal / calendar hooks (holidays, fiscal deadlines, weather shifts)
• Macro trends / headlines shaking this market right now
• Pain points that worsen with delay
• Life-stage triggers (age, milestones, expiring windows)
• Genuine scarcity or bonuses that disappear
## Instructions##
• Ignore corporate fluff and “now more than ever” clichés.
• Think step-by-step silently (do NOT reveal that reasoning).
• Generate exactly 7 candidate urgency angles (≤25 words each).
• Score each angle on Relevance and Time Pressure (0-10).
• Select the top 5 and output ONLY:
🚨 Why the Hell NOW?
1.
2.
3.
4.
5.
##Quality Bar##
✓ Hyper-specific—couldn’t fit another niche.
✓ Tied to a real ticking clock (date, event, depletion, milestone).
✓ Credible—no fake scarcity.
✓ Written in the prospect’s everyday language—vivid and punchy.
Tool to Try
Fyxer is an AI executive assistant that helps busy professionals manage their inbox, meetings, and calendar—without the chaos. It organizes emails, drafts replies in your voice, and handles scheduling tasks automatically. Fyxer even joins your meetings and sends out follow-up notes, so nothing slips through the cracks. Over time, it learns your preferences and becomes more useful every day.
AI Tool Highlights:
📬 Smart Inbox Organization: Fyxer automatically sorts incoming emails into actionable categories like "To Respond," "FYI," and "Marketing," helping you focus on what matters most.
✍️ Personalized Email Drafting :By learning your writing style from past communications, Fyxer drafts email responses that sound like you, saving time while maintaining your personal touch.
📝 Automated Meeting Notes: Fyxer joins your meetings across platforms like Zoom, Teams, and Google Meet to take notes and provide summaries post-meeting, ensuring you never miss important details.
📅 Integrated Calendar Scheduling: Fyxer manages your calendar by suggesting meeting times and coordinating scheduling directly from your email or meeting platform.
🧠 Continuous Learning: Fyxer adapts to your communication patterns over time, improving its ability to assist you effectively by learning from your emails and meetings.
🔒 Enterprise-Grade Security: With ISO 27001 and SOC 2 Type 2 certifications, Fyxer ensures your data is secure and private, never using your emails to train third-party AI models.
One More Need-to-Know News Story
Walmart Is Preparing to Welcome Its Next Customer: The AI Shopping Agent
Walmart is preparing for AI shopping agents that make purchases without human input. CTO Hari Vasudev said, “Advertising will have to evolve.” These bots—like OpenAI’s Operator—scan pages based on price, ranking, and structure, not visuals. Walmart is building its own AI to reorder groceries or plan themed parties.
But it’s also preparing for third-party agents that could bypass its site entirely. Bots shop fast and rationally, forcing retailers to rethink how they price, present, and promote products online. The era of marketing to machines is coming, will you be ready?
Mind Fodder
Thanks for reading.
Until next time!
The AI Marketers
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