Andrew V McDermot

May
02
Need to Know News - May 2nd, 2025

Need to Know News - May 2nd, 2025

OpenAI rolls back "flattering" ChatGPT; 97% of SMBs with AI voice agents boost revenue; Visa's AI shops for you based on preferences.
5 min read
Apr
28
Monday Memo

Monday Memo

The world will never run out of opportunities...how many AI agents will solve your problems?...diving into 'Audience Capture.'
4 min read
Apr
27
Microsoft's 90% cheaper AI ads nobody knew were AI

Microsoft's 90% cheaper AI ads nobody knew were AI

Nobody noticed Microsoft's Surface laptop ad was AI-generated until the company revealed it themselves. The 56-second commercial saved a shocking 90% in time and costs by using AI to create scripts, storyboards, and many visual shots.
4 min read
Apr
21
Monday Memo

Monday Memo

Sell transformation...95% of YC code written by AI...and how to lean into 'Made in America' branding.
3 min read
Apr
19
Prompt of the Week: Recession-Ready Marketing

Prompt of the Week: Recession-Ready Marketing

When money gets tight, customers don't just spend less - they buy differently.This prompt shows you how to speak to cash-strapped buyers who suddenly care more about security than status.
4 min read
Apr
17
Need to Know News - April 17th, 2025

Need to Know News - April 17th, 2025

Kellanova speeds product development with trend-predicting AI, Altman builds secret X competitor for viral content, and execs fear betting on the wrong AI project could cost their jobs.
5 min read
Apr
14
Monday Memo

Monday Memo

Pain alone doesn't trigger action...why you have to try something...and lesser known recession-proof businesses.
4 min read
Apr
12
Shopify CEO’s Leaked Memo: “AI Is Now Mandatory”

Shopify CEO’s Leaked Memo: “AI Is Now Mandatory”

In a leaked internal memo, Shopify CEO Tobi Lütke declared that using AI is no longer optional but a "baseline expectation" for all staff.
4 min read
Apr
11

Inside: 5 'Copy Blocks' behind every winner...

These are the five fundamental building blocks of persuasion.
2 min read
Apr
10
Need to Know News - April 10th, 2025

Need to Know News - April 10th, 2025

Google's Workspace Flows automates research across apps, Walmart cuts production time 75%, and AI agents raise charity funds without humans.
6 min read