Need to Know News - August 1st, 2025
The wild "Netflix of AI"...AI models taking over Vogue...and the Berkley dropouts disrupting marketing software.
Monday Memo
It doesn't matter how you 'feel'...should AI = lean team?...how to protect yourself from cheap knockoffs.
Wharton Professor: Your AI Strategy is Probably Wrong
According to Wharton professor Ethan Mollick, most leaders are getting AI all wrong. They see a 25% productivity gain and immediately want to cut 25% of their staff. Mollick says this is a huge mistake.
Need to Know News - July 24th, 2025
ChatGPT Agent builds PowerPoints while you sleep. Delta's AI calculates your max price. Google's AI calls businesses for you
Monday Memo
“It’s not just about X… it’s about Y”...the future of user interfaces...and how fantasy sports get you hooked for life.
Prompt Reveals if Your Big Idea is BIG Enough
The Big Idea, Big Enough? prompt transforms mediocre marketing hooks into blockbuster campaigns.
Need to Know News - July 18th, 2025
ChatGPT Agent builds PowerPoints while you sleep. Delta's AI calculates your max price. Google's AI calls businesses for you
Monday Memo
Stop fighting customers...why AI is the great equalizer...and three all-time PR spins.
RANKED: The Top 5 AI Ad Campaigns of 2025 (so far)
A new report highlights five of te best AI ad campaigns of the year. Each one proves that AI is living up to the hype and helping brands create high-quality ads faster and cheaper than ever before
Need to Know News - July 10th, 2025
Perplexity's new AI browser...Grok 4 is here...and Google makes major AI upgrade to your ads editor.